You Are The Brand AI Summit

Day 3 Sessions

Amplify Your Presence, Preserve Your Voice

#1. Sean Osborn - The AI Ad Strategy Beating 10M-Follower Influencers

I've had a front row seat to witness Sean Osborn's meteoric rise in the coaching world. We met in 2019 at a conference where I encouraged him to start a podcast. His show, Thinking Big, now routinely charts in the top 25 business podcasts in the U.S. and he's become a top affiliate for Tony Robbins, Russell Brunson, and most recently, Alex Hormozi.

So how does he do it? Sean treats AI like a strategic partner, not just a content tool. In this conversation, Sean breaks down how he built and monetized a hyper-targeted email list. One of the things I love about Sean is that he is a systems thinker – he founded a tech company, sold, and exited before launching his coaching career. I always learn a ton from him.

  • The process Sean uses to clean his list, build lookalike audiences, and run $0.06 ad campaigns that convert

  • How he uses ChatGPT to automate email copy, ad angles, and even list hygiene (without writing a word himself)

  • The surprisingly simple “email reply” trick that boosts deliverability and warms up leads—without selling

Connect with Sean Osborn:

#2. Jerry Won - Public Speaking & Stagecraft in the Age of AI

Is AI coming for public speakers? Maybe. But not the ones who know how to light up a room, move hearts, and hold attention like it's a superpower. Jerry Won has spoken on stages across the world, from business conferences to the White House. We explore why in-person performance is one of the most defensible "moats" in the AI age—and how speakers can use AI to enhance their craft without becoming robotic replicas of themselves. If you’re a communicator, creator, or speaker trying to stay relevant and human in a synthetic world, don’t miss this.

  • Why the best speakers won’t be replaced by AI, but actually more in-demand

  • The “fix it in post” trap—and why it's killing your stage presence

  • What comedians and pastors can teach you about communication and connection from stage

Connect with Jerry Won:

#3. Ruth Kudzi - Training the Next Wave of Coaches for an AI World

As AI transforms the coaching industry, what’s left for us human coaches to truly own? I sit down with master coach and educator Ruth Kudzi to explore what skills and capabilities coaches need to develop, and her insights may surprise you. From retreat models to nervous system regulation, we unpack what it really takes to thrive as a coach in the years ahead.

  • Why the “Grow model” and surface-level coaching will soon be AI's domain, and how to rise above it

  • The surprising advantage of somatics, breathwork, and nervous system awareness in leadership and coaching

  • Why the demand for in-person connection and retreats is exploding post-AI boom

  • How to future-proof your brand and attract clients by showing what AI can’t replicate—your method, energy, and presence

Connect with Ruth Kudzi:

#4. Lechon Kirb - How to Create Studio-Quality Photos with AI

Lechon Kirb is one of the most brilliant creative minds I know. He's an award-winning photographer, songwriter (some of this tracks are being released by major artists next year), head of partnerships at TEDx Orlando, and go figure - one of the top gamers in Madden, a football videogame.

This session is a great example of how "taste" factors into using AI. Lechon shares how he treats AI prompts like a photography studio—mapping lens choice, lighting angles, facial structure, and composition to train the model to create visuals that look and feel exactly right. One of his prompts is in the section below, be sure to download it.

  • How Lechon builds prompts using lens specs, lighting data, and full-body composition

  • The difference between prompting like a user and prompting like a creative director

  • How visual context shapes brand perception in a noisy online world

Connect with Lechon Kirb:

#5. Duane Zingale - Train a GPT That Sounds Like You

Duane Zingale is the primary operator of my business, handling everything from running ads, systems, and client relationships. Over the past year, Duane has helped us implement AI systems to speed up our processes - particularly using custom GPTs. This tutorial will help you setup your very own.

  • The “Three-Essentials” framework for training AI to mirror your exact tone, structure, and intent

  • How to turn your book, blog posts, and transcripts into a brand voice asset you can use anywhere

  • Why Duane calls AI his “thinking partner” for focus, ideation, and brand clarity

Connect with Duane Zingale:

Want to build your own AI systems––with our help?

Join me for a 4-week live accelerator to help you build your AI workflows, content engine, and strategy from the ground up.

We start Thursday, September 11 at 1pm ET / 12pm CT / 11am MT / 10am PT, and meet live every Thursday for 4 weeks. Oh—and when you join, I’ll give you full access to all 15 summit sessions as a bonus.

Price: $497 $197 until the summit ends. All the details at the link below:

©2025 Mike Kim Enterprises LLC • 470 Main Street, Fort Lee New Jersey 07024 • 201.802.8160
Privacy Policy • Terms & Conditions • Cookie Policy • Disclaimer